You may have seen the AT&T billboards claiming “blogging delivered” for AT&T (er, sorry – that’s at&t). I love that this blogger called them out, and pointed out that the word “blog” is nowhere to be found on the at&t site.
One billion dollars. On marketing. Maybe the website was an extra hundred mil, and they had to cut something, somewhere.
One response to “Blogging Delivered. Just not searchable.”
1) It's still AT&T. The lower-case version is just in the logotype.2) Those packets coming to your house through your high-speed Internet connection crossed an AT&T network somewhere. In your particular case, they were delivered to your doorstep.3) Marketing departments and implementation details. Delivered.