Choosing Domain Names

My good buddy Erik Heels has published a fantastic primer on how to choose domain names. In a former life, Erik and I wrote a book togeter (the well-written but terribly-titled Law Law Law on the Internet) and we continue to co-author for the American Bar Association. Today, Erik’s an IP lawyer based outside of Boston.

His article is a well-written overview of trademark law and domain name protection. And it’s funny. Really.

(My prediction: only two of the six “cool” domain names he mentions will still be available at the end of the month.)

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