This is interesting:
The Clark campaign is the #2 sponsored search result when you look for information about Howard Dean.
Interestingly, they’re also sponsoring John Kerry. But no other candidates. Certainly would suggest that the Clark camp doesn’t see any threat from the Lieberman, Gephardt or Edwards campaigns.
Now before anyone goes off and says they’re the first to do this (ahem!), the Dean camp did this briefly back in March. More interestingly, one has to wonder why the other candidates (including Dean) aren’t doing it now?
Bottom line: this is smart. Really smart. Clark’s guys are proving that the Dean campaign isn’t the only one thinking creatively about leveraging the web.